Beauty & Cosmetics Industry
Custom Labels & Box Printing for Bottle (Makeup, Skincare, Essence / Serum, Ingredient, Perfume)
People no longer treat cosmetic labels as mere packaging; they drive brand identity, regulatory compliance, and consumer trust.
IMS delivers high-quality, traceable, and market-ready label solutions for cosmetic brands, combining professional color printing, anti-counterfeiting tracking systems, and integrated marketing applications.
(1) Premium Color Printing — Bringing Brand Aesthetics to Life
Cosmetic Products Need to "Look Premium"
● G7-certified high-precision color printing delivers refined, delicate colors and layered visual depth.
● Multiple premium materials: pearl paper, silver foil paper, transparent PET, matte lamination, gloss lamination, anti-scuff coating.
● Advanced finishing options: hot stamping, 3D foil stamping, spot UV, crystal stickers, embossing effects.
● Creates luxury-grade packaging appeal, ideal for perfumes, creams, and serum containers.
(2) Anti-Counterfeit x Tamper-Evident x Brand Trust
The beauty industry faces high levels of counterfeiting. IMS enhances product protection through:
● Holographic security labels.
● VOID tamper-evident seals.
● Destructible labels (break upon removal).
● Invisible UV ink, microtext, randomized serialization.
● QR code authentication for real-time consumer verification.
These features effectively block counterfeit circulation and reinforce consumer trust.
(3) Multi-Language Labels & Functional Packaging for Global Markets
Beauty products often require multi-language content due to export markets and limited label space.
IMS Supports:
● Double-layer (peel-back) and booklet labels for multi-language regulations.
● Functional labels that increase information capacity without enlarging packaging.
● Ideal for skincare, essential oils, sample-size products, international sets.
● Variable data printing: Batch numbers, manufacturing dates, expiry dates, region-specific data.
(4) Marketing-Integrated Labels — Promotion x Engagement x Conversion
Modern beauty brands rely heavily on digital engagement and consumer interaction. Labels can serve as powerful marketing tools:
● Scan-to-win or scan-to-join campaign labels.
● QR codes linking to Instagram, TikTok, brand websites, or member registration.
● One-item-one-code (serialization) for personalized marketing campaigns.
● Support for holiday sets, seasonal packaging, influencer collections, and limited editions.
This transforms the label into a combined brand communication channel + security tool + marketing gateway, increasing both engagement and conversion.